Published on Jan 15, 2014
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Sorry about the misspelling of honor @4:55. Unfortunately, there isn’t a way to change it without loosing all of the views/comments.
Steve Jobs is well known for great design and creating innovative products. But he is also unparalleled as a marketing and branding expert.
Even after Apple’s near demise and damage to its brand during the 1990’s, Steve was able to pull the company from the brink, polish off its brand and build it into one of the strongest ever seen.
How did he do it? In ‘Steve Jobs On Branding’, you’ll find out how Steve used such such powerful branding techniques.
COMMENTS • 72
Ronald Frank2 years ago
Great presentation. I Love it. Thank you :)
BELLOBLOCK1 year ago
Good stuff but could not stay awake if this guy was lecturing
J Prana1 year ago
Great information. Very helpful. Thank you
Ashli Sisk2 years ago
The dullest presentation of great information. On the face of it, if you were using ANY of the ideas you were talking about, you wouldn’t be presenting a screen of redundant quotations that you are talking about. ALSO: honer = honor.
Llewellyn Kinnaird1 year ago
When zero charisma meets great insightful presentation! Brilliant work !
Chong Xie1 year ago
The bite in the apple is not just to make it different, it’s the apple to honor Alan Turing who died biting a cyanide apple. – Source: Steve Jobs autobiography
da sheriff1 year ago
the bite on the apple goes back to adam and eve and the fruit of knowledge, taking a bite on knowledge i’d guess….
Karen Ryan1 year ago
Thank you! I learned a lot from your video. And I think you presented it well, not boring at all.
Italian Spaceboy1 year ago
Is your business school accredited?
Chong Xie1 year ago
Also what’s in this presentation is the exact content from the confidential meeting of Internal meeting of Apple named “Apple Confidential – Steve Jobs on “Think different” – internal Meeting Sept. 23, 1997. I find it funny.
Kelvin Inspirationaltz1 year ago
thanks for sharing
michaela dela cruz2 years ago
Nicki DivineTV1 year ago
Enlightening for sure! Thank you for sharing
Ad Keller1 year ago
Thank you for this! :)
Aysemgul Gulun2 years ago
But we know all these. I m dissapointed.
Cassandra Teja3 months ago
There is a story behind the Apple. Look it up
Saptara Gupta1 month ago
It was helpful!
zaid Khan3 months ago
its not just bite its color full byte ( bit (byte) 10101010001)
Leo1 year ago