Published on Jan 27, 2016
The nameless protagonist of this slender motivational parable originally published in 1984 suffers from the existential predicament of the salesman: “the quiet fear of rejection” caused by the nagging suspicion that “the customer did not want to buy the product.” From a succession of sales gurus he learns the One Minute secret-it’s not selling, it’s “helping people…to feel good about what they buy.” Johnson, author of the business mega-seller Who Moved My Cheese?, offers practical suggestions ranging from sensible (treat customers like people, listen carefully to their needs, use after-sale calls to generate good will and referrals) to questionable (use one-minute positive-thinking rituals to visualize successful sales calls) to sort of depressing (paste sales goals beside your shaving mirror). The “eighty/twenty rule” is paramount: “Eighty percent of our results are produced by about twenty percent of what we do.” Unfortunately, the book embodies this rule a little too well: about twenty percent is truly solid advice, while eighty percent feels more like filler (“The man took out his notebook to record what he sensed was going to be useful information”) padded further with extra-large type.
Copyright 2002 Reed Business Information, Inc.
Here is my current top 10 recommendations to start your success library
Here is the list and link to access each one!
The Compound Effect by Darren Hardy
MONEY Master the Game: 7 Simple Steps to Financial Freedom by Anthony Robbins
Rich Dad Poor Dad – What the Rich teach their kids about money that the poor and middle class do not by Robert Kyosaki
How to Win Friends and Influence People by Dale Carnegie
The Greatest Salesman in the World
By Og Mandino
One Minute Sales Person by Spencer Johnson
21 Irrefutable Laws of Leadership
By John Maxwell
Sugar Nation: The Hidden Truth Behind America’s Deadliest Habit and the Simple Way to Beat It
By Jeff O’Connell
The Go Giver by Bob Burg
The Art of Not Giving a F*ck: A counterintuitive approach to living a good life By Mark Manson
#AskGaryVee: One Entrepreneur’s Take on Leadership, Social Media, and Self-Awareness by Gary Vaynerchuk
one minute sales person
one minute salesperson
one minute sales person audiobook
one minute salesperson audiobook
one minute salesperson audio book
Sales training secrets
Spencer Johnson and Larry Wilson
One Minute Manager
New One Minute Manager
1 year ago
Most import rule; behind every sale is a person.
2 Parts to selling. Selling to the buyer and yourself.
The wonderful paradox; you’ll get more when you stop focusing on what you want and focus on what others want.
Sell with a purpose (i.e to help people) instead of just wanting to make money (goal).
Help others get the good feelings they want out of things and out of themselves.
Focus on providing value to people, and you’ll feel GREAT about selling (because it will feel like you are actually helping someone).
When you have helped someone get what they want, they’d be more than happy to help you get what you want (i.e referrals).
Selling with purpose is a way of life (your philosophy), not a slogan.
Just before selling…instead of going over objections in your mind, go over a successful sale.
Going over success in your mind in 3 steps before a sales meeting; 1 put yourself in the other person’s shoe i.e what problems he might have, how they might feel having to talk to another sales person etc. 2 Go over the advantages of your products and how they might help the person. 3 See the other person using your product and benefiting your product because its actually useful to them.
People hate to be sold, but love to buy.
Help people go through the 3 steps to success mentioned earlier; (help the person see their problems, help them understand how your product can help them with their problem and how amazing they’ll feel after they’ve used your product).
Ask have/want questions and listen intently. i.e What do you like most about what you ‘have’. What do you ‘want’ that you don’t have?
Listen carefully and repeat it to them if you notice that there is something that they have, but would want something a little better. i.e “Sir, based on what you’ve said about so and so. I’d like to recommend such and such.” Problem & solution tied together.
Ask good questions, find out what they want and then offer a solution.
Sell to people when it’s in their best interest, otherwise pass them on to someone else that can help them. 80/20 rule.
ALWAYS, ALWAYS, ALWAYS follow up after the sale, You’ve got nothing to fear if you’ve sold with a purpose i.e you have sold them something they actually wanted, needed and was useful to them. If they are happy with the product. Ask them if they know someone else that would find the same product useful too.
If they are not happy with the product you sold them, no worries – that’s a GREAT opportunity for you to fix things for them because you care and then get even MORE referrals.
2nd part of selling, is feeling good about yourself (as a sales person). Feel great about selling & yourself by providing REAL value and actually helping the other person.
To be happy: find out what 20% of your work brings 80% of your results. Focus on those 20% and create a system for the other 80% (i.e outsource it or have an automated system etc.).
We become what think about. Visualization works.
Use the principles taught in “The Secret” (rolls eyes).
Self managed selling. Catch yourself doing something right and give yourself some kudos for about 1 min. and feel good about it. 30 sec. where you think about the thing you’ve done well… then the last 30 sec. is spent feeling good about your self-praise.
Reprimand your behavior, but not yourself.
Get aware of things you are not happy with and then change it and praise yourself.
1 year ago
1 year ago
great message here, but delivered in an amazingly corny fashion,,geeze it was like a 1960’s info mercial. Content is king but context rules the world
gary dave baculi
gary dave baculi
11 months ago
in a nut shell love your costumers
6 months ago
A beautiful audiobook, one which I listen to over and over again, and enjoying myself with others as I use what it has taught me
9 months ago
I have done a 10 minute business plan, you can do a reliable business plan within 10 minutes and start selling immediately. Remember, you can sell quickly and efficiently if you have a plan behind it. So, preparation is necessary before meeting a customer
5 months ago
This format of storytelling is silly.